Official Brand Resources

Media Kit

Download official Aarambha IT Research Center branding assets, logos, and style guidelines.

Primary Logo

Official high-res transparent PNG

PNG • Transparent

Use the primary stacked logo on light backgrounds for official publications, press releases, partner listings, and co-marketing campaigns.

Typography, layout & color palette

JPG • Specification

Comprehensive visual reference detailing typography hierarchies (Roboto Light to Black) and color code values for digital and print reproduction.

Color Architecture

Quick CSS and design token reference from the official style guide.

WCAG 2.2 Compliant Contrast

Primary Brand Color

#913d88

rgb(145, 61, 136)

Primary buttons, active states, key headlines, glowing accents

Secondary Brand Color

#4b4463

rgb(75, 68, 99)

Secondary typography, subtle borders, badges, sub-elements

Neutral Dark

#464646

rgb(70, 70, 70)

Body copy, structural text, neutral containers

Typography Family

Roboto (Light, Regular, Medium, Bold, Black)

Paired with modern sans-serif typography for clean digital interfaces and clear technical communication.